In the fast-paced world of e-commerce, timing is everything. What if you could start selling a product even before it’s in stock? That’s the power of a prestashop pre order strategy—turning anticipation into revenue while keeping your customers engaged and informed.
Pre-orders are no longer just a luxury for big brands launching limited-edition products. In 2025, they’re a smart, necessary sales tactic for online retailers who want to manage stock, test demand, and maintain cash flow. If you run a PrestaShop store, you’re already equipped with one of the most flexible e-commerce platforms—now it’s time to enhance it with the right tools.
In this article, we highlight 4 killer PrestaShop pre-order solutions that can give you a serious edge in customer satisfaction, inventory management, and sales performance—all optimized for the mobile-first landscape of today’s online shopping environment.
Why Pre Orders Matter More Than Ever in 2025
As e-commerce continues its mobile-driven growth, online shoppers want fast answers, availability updates, and new product access before anyone else. If your store can offer pre-orders in a seamless and responsive way, you instantly build trust and exclusivity.
Here’s why implementing pre-orders is a must:
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Predict Market Demand: Know what sells before investing in large inventory.
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Build Anticipation: Keep customers excited and engaged with upcoming product releases.
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Improve Cash Flow: Start collecting payments early for not-yet-available items.
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Avoid Missed Sales: Don’t lose customers just because a product is temporarily unavailable.
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Support Mobile UX: Offer intuitive pre-order options that work perfectly across all screen sizes.
But all of this only works if your pre-order system is fast, flexible, and easy to use. That’s where a powerful prestashop pre order module makes all the difference.
What to Look for in a Pre Order Tool
Before diving into the top solutions, it’s important to know what separates a mediocre pre-order system from a great one. Whether you’re selling gadgets, fashion, or digital downloads, make sure your tool offers:
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Mobile-responsive interface
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Customizable pre-order buttons and labels
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Clear shipping/availability timelines
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Real-time stock syncing
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Automated email alerts or SMS notifications
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SEO-friendly product pages
In a mobile-first world, the experience needs to be intuitive whether your customer is browsing on a laptop, tablet, or smartphone.
Get Ahead: 4 Killer PrestaShop Pre Order Solutions
Here are the four best pre-order modules for PrestaShop in 2025, trusted by thousands of merchants and optimized for the future of e-commerce.
1. Pre Order & Waiting List by FME Modules
Best for: Merchants who want full control over pre-order rules and detailed customer notifications.
This tool offers a complete solution for handling both pre-orders and out-of-stock signups. You can enable pre-orders on any product or variation and customize messaging to match your brand voice.
Key Features:
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Enable pre-orders for selected products, variants, or categories
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Customize “Pre-Order” button text and location
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Show availability date or expected shipping time
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Mobile-optimized front-end layout
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Send email notifications when products become available
Why It’s Killer:
The waiting list function ensures you retain leads even when products are unavailable—keeping potential buyers engaged and giving you insight into demand trends.
2. Knowband Pre Order Module
Best for: Sellers launching new products who need flexible scheduling and audience targeting.
Knowband’s module is feature-rich and easy to set up. It allows you to restrict pre-orders to specific customer groups and personalize pre-order messages by product or language.
Key Features:
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Activate pre-orders for any product
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Display custom pre-order notes and expected date
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Allow full or partial payments for pre-orders
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Mobile-friendly design and layout
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Email and order status alerts
Why It’s Killer:
With mobile responsiveness and customizable checkout behavior, this tool lets you run pre-order campaigns that convert across all devices.
3. Webkul Advanced Pre Order
Best for: High-volume stores with complex inventory needs or multiple product types.
Webkul’s advanced solution supports virtual products, digital downloads, combinations, and more. It also allows cart-level restrictions, helping you better manage mixed orders (e.g., in-stock + pre-order).
Key Features:
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Allow pre-orders per product type or combination
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Set pre-order quantities and stock thresholds
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AJAX-powered mobile interface for smooth user experience
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Full multi-store and multi-language support
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Notify customers via email when stock is updated
Why It’s Killer:
The depth of features and advanced settings make this tool perfect for stores managing global customers or complex catalogs.
4. Smart Pre Order by ETS Soft
Best for: Small to medium-sized stores that want fast setup with a focus on performance.
This lightweight module is simple, clean, and effective. It doesn’t overcomplicate things, making it a great entry-level option that still delivers serious results.
Key Features:
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One-click activation of pre-order status
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Customize messages, availability, and call-to-action
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Tag products with “Pre-Order” ribbons
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Optimized for mobile performance and page speed
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Easily integrates with theme templates
Why It’s Killer:
It focuses on what matters—speed, clarity, and conversion. Perfect for stores that need to go live quickly with a dependable pre-order process.
The Mobile-First Impact on Pre Order UX
In 2025, mobile-first indexing is the rule, not the exception. That means Google ranks your mobile site before your desktop one. For pre-orders, that has real consequences:
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Pre-order buttons must be easy to tap, not hidden or misaligned.
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Messaging must be concise and screen-adaptable.
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Page load times must stay low, especially when pre-order functionality is active.
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Checkout flows must be seamless with no unnecessary redirects or broken mobile views.
When you choose a pre-order solution, make sure it’s fully responsive and tested across multiple mobile devices. That small detail can be the difference between a sale and a bounce.
Tips to Maximize Your Pre Order Strategy
To make your pre-order campaigns truly effective, pair your pre-order tool with these mobile- and SEO-friendly tactics:
1. Use Countdown Timers
Create urgency and show customers when a product will become available. Timers work great on mobile and boost conversion rates.
2. Include Product Schema
Help search engines understand that a product is available for pre-order by marking it up correctly with structured data.
3. Offer Incentives
Encourage early purchases by offering discounts, limited edition access, or exclusive content for pre-orders.
4. Communicate Clearly
Make sure availability dates, shipping timelines, and refund policies are easy to read—even on small screens.
5. Promote via Push Notifications
Use mobile push or SMS alerts to inform customers when a pre-ordered item is about to ship or available again.
Conclusion
Pre-orders are no longer just a smart idea—they’re a competitive necessity in the mobile-first world of 2025. Whether you’re preparing for a new product launch, managing temporary stock issues, or simply want to increase cash flow, a reliable pre-order system can give you a major advantage.
Each of these four killer tools—FME’s Pre Order & Waiting List, Knowband’s feature-rich module, Webkul’s advanced system, and ETS Soft’s quick-start option—offers something unique to help your store get ahead. By choosing the right prestashop pre order module, you not only meet customer demand but also create excitement, urgency, and loyalty—all while staying aligned with SEO and mobile-first best practices.
Now is the time to get ahead of your competition by integrating pre-orders into your digital strategy—and these four solutions are the perfect place to start.